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August 15, 2006

To Google or not to Google, That is Google's Legal Dilemma

Posted by Adam Viener

Has Google finally gone off the deep end? Now that Google has been accepted as a Verb the company has started looking at ways to protect their brand to make sure it doesn't become as generic as Xerox.

Apparently Google doesn't want to go the way of Xerox and have people saying things like "I Googled that hottie", instead they would rather say that "I ran a Google search on that hottie".

Hmm.... I think that the term "to Goggle" someone has pretty much been engrained in society at this point, and it's kind of like trying to stuff toothpaste back into the tube once it has left.

Maybe Google will sue Merriam-Webster for including the term in the dictionary.

Perhaps Google just want's to be on record as having put people on notice that they don't want to become the generic term that culture has already made them.

I'm going to go Google the term "Genericide", oops; I mean perform a Google search on the word "Genericide". Oh crap, I'll just Yahoo it.