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August 4, 2005

Click Pimping

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Posted by Adam Viener

Andrew Goodman recently write an article questioning if Search Engine Arbitrage should be called "Click Pimping". In Andrew's article, arbitrage is defined as people who buy cheap ads and land them on pages showing contextual PPC ads (like Adsense) in order to hopefully generate higher returns.

I guess buying clicks to sell clicks seems more like arbitrage than buying clicks to get affiliate sales / conversions. Perhaps Click Pimping should be those that are buying clicks to pimp other's products...

Are affiliate marketers the new media pimps of the digital age?

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