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October 20, 2004
Click Fraud: State of the Industry
Posted by Adam Viener
Dmitri Eroshenko posted a great article that covers the ABCs of Click Fraud in the PPC search industry. Click Fraud could possibly be the Achilles heel of the PPC search engine market if it goes un-checked, so it's worth keeping an eye on.
Read Dmitri's article here.
Are you currently tracking for Click fraud and asking the search engines for refunds? If so how?
Adam Viener
