Today was the final day of Commission Junction University. My morning started with an 8am focus group. CJ asked some of their top pay-per-click search engine marketers to sit down with their product management group to discuss what CJ could do to help us drive more revenues.

The general consensus was that CJ could do a better job educating their merchant partners on how PPC marketers could help their programs, and how the basics of search engine advertising works. I proposed that CJ offer affiliates the ability to put in their adwords and overture conversion tracking code information so CJ could dynamically serve these codes on the merchants’ conversion pages. This would enable us to get conversion data for each keyword without having to use unique urls with sid codes on each keyword. This idea was well received by CJ’s product management team, but several other affiliates expressed concerns about how much data CJ and Google had about their campaigns.

Later in the day, I attended James Martell’s session about earning a living via affiliate marketing. See Todd's posting for a good run down. It left me thinking that I should be working on some more content sites.

We continued to make great contacts, and I enjoyed talking with other top PPC search "publishers" about their businesses.

Another great day, and great event. Thanks CJ!